The Hill Country Cattlewomen (HCCW) Beef Rewards program strives to educate and support our communities.  This program includes increasing public awareness of the nutritional value of beef in the menu. HCCW donates gift cards for the purchase of beef to local Food Banks to help support those in need of a helping hand.  Our organization services eight different charities spread throughout the Hill Country.  Recipe cards and beef nutritional information brochures accompany the gift cards.